Privacy Policy
This Privacy Policy outlines how your personal information is gathered, utilized, and shared when you visit or purchase from Nexisify (referred to as the “Site”).
PERSONAL INFORMATION WE COLLECT
When you access the Site, we automatically gather specific details about your device. This includes information about your web browser, IP address, time zone, and some of the cookies installed on your device. Furthermore, as you navigate the Site, we collect data about the individual web pages or products you view, the websites or search terms that directed you to the Site, and details about how you engage with the Site. We refer to this automatically collected data as “Device Information”.
We collect Device Information through the following technologies:
1.“Cookies”: These are data files stored on your device or computer, often containing an anonymous unique identifier. For more details about cookies and how to disable them, visit http://www.allaboutcookies.org.
2.“Log files”: These track activities on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
3.“Web beacons”, “tags”, and “pixels”: These are electronic files used to record information about your browsing behavior on the Site.
In addition, when you make a purchase or attempt to make a purchase via the Site, we collect certain information from you. This includes your name, billing address, shipping address, payment details (including credit card numbers), email address, and phone number. We call this information “Order Information”.
When we mention “Personal Information” in this Privacy Policy, we are referring to both Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We generally use the Order Information we collect to fulfill any orders placed through the Site. This includes processing your payment details, arranging for shipping, and sending you invoices and/or order confirmations. Additionally, we use this Order Information for the following purposes:
1.To communicate with you;
2.To screen our orders for potential risks or fraud;
3.When aligned with the preferences you have shared with us, to provide you with information or advertisements related to our products or services.
We use the Device Information we collect to assist in screening for potential risks and fraud (specifically your IP address). More broadly, we use this information to enhance and optimize our Site—for instance, by generating analytics about how our customers browse and interact with the Site, and to evaluate the effectiveness of our marketing and advertising campaigns.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to support us in using your Personal Information as outlined above. For example, we use Shopify to operate our online store—you can learn more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to gain insights into how our customers use the Site—you can find out more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As mentioned earlier, we utilize your Personal Information to deliver targeted advertisements or marketing communications that we believe may be relevant to you. To learn more about how targeted advertising operates, you can visit the educational page of the Network Advertising Initiative (“NAI”) at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You may opt out of targeted advertising by using the following links:
1.Facebook: https://www.facebook.com/settings/?tab=ads
2.Google: https://www.google.com/settings/ads/anonymous
3.Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Furthermore, you can opt out of some of these services by visiting the opt-out portal of the Digital Advertising Alliance at: http://optout.aboutads.info/.
DO NOT TRACK
Please be aware that we do not adjust our Site’s data collection and usage practices when we detect a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a resident of Europe, you have the right to access the personal information we hold about you, as well as to request that your personal information be corrected, updated, or deleted. If you wish to exercise this right, please get in touch with us using the contact details provided below.
Additionally, for European residents, we want to note that we process your information to fulfill any contracts we may have with you (for example, if you place an order through the Site) or to pursue our legitimate business interests as outlined above. It is also important to note that your information will be transferred outside of Europe, including to Canada and the United States.
GDPR
If you are a resident of the European Economic Area (EEA), you have the right to access your Personal Information.
Your Personal Information will first be processed in Ireland, after which it will be transferred outside of Europe for storage and further processing—including transfers to Canada and the United States. For more details on how these data transfers comply with the GDPR, please refer to Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.
LAWFUL BASIS
Under the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information based on the following lawful grounds:
1.Your consent;
2.The fulfillment of the contract between you and the Site;
3.Compliance with our legal duties;
4.Protection of your vital interests;
5.Performance of a task conducted in the public interest;
6.Our legitimate interests—provided these do not override your fundamental rights and freedoms.
CCPA
If you are a resident of California, you have specific rights regarding your Personal Information: the right to access the Personal Information we hold about you (known as the “Right to Know”), the right to transfer this information to a new service (data portability), and the right to request that your Personal Information be corrected, updated, or erased. To exercise these rights, please contact us using the details provided below.
If you wish to appoint an authorized agent to submit these requests on your behalf, please reach out to us via the contact information listed below.
DATA RETENTION
When you place an order through the Site, we will keep your Order Information in our records unless and until you request that this information be deleted.
CHANGES
We may update this privacy policy periodically. Such updates may be made to reflect changes to our practices, or for other operational, legal, or regulatory reasons.
SMS MARKETING
We utilize a text messaging platform, which is governed by the following terms and conditions. By opting in to our text marketing and notifications, you agree to abide by these terms. When you enter your phone number during checkout and complete a purchase, subscribe via our subscription form, or use a designated keyword, you consent to receiving text notifications (related to your order, including reminders for abandoned carts) and text-based marketing offers from us. You acknowledge that providing this consent is not a requirement for making any purchase.
Your phone number, name, and purchase information will be shared with our SMS platform “SMSBump,” which is owned by “Yopto Inc.”—a company based in Tel Aviv.
This data will be used to send you targeted marketing messages and notifications. When text messages are dispatched, your phone number will be shared with a text message operator to ensure delivery. If you wish to unsubscribe from text marketing messages and notifications, reply “STOP” to any mobile message we send you, or use the unsubscribe link included in any of our messages. You understand and agree that alternative methods of opting out (such as using different wording or making other requests) will not be considered valid. Standard message and data rates may apply. For questions, text “HELP” to the number from which you received our messages. You may also contact us directly for additional information. To opt out, please follow the procedures outlined above.
This website uses cookies to track items you add to your shopping cart—including instances where you abandon your cart. This information helps determine when to send cart reminder messages via SMS.
CONTACT US
For more details about our privacy practices, to ask questions, or to file a complaint, please contact us by email at support@nexisify.com.